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Showing posts from August, 2022

Tips for writing optimal Meta Descriptions

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Meta descriptions are the last line of defence when it comes to Google's search algorithm. They're the equivalent of your headline, so they need to be written in a way that will catch Google's eye (and keep them there). They are the most important aspect of SEO Adelaide Services of any website.  The average meta description is just 132 characters long, which means you can't be too wordy or redundant with what you say. If you have an idea for a blog post about "how-to-write optimal meta descriptions," this guide will help! Here are some tips that should help drive more visitors back to your website: Say what you mean The Meta Description is your chance to explain what your page is about, why it's important and how readers will benefit from visiting. Let's look at an example: If you have any links on your website that direct people to other pages (like an FAQ section), then the Meta Description should include those as well. For example: "We o...

Core Tips for a Successful Digital Marketing Lead Generation Strategy

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Understanding the buyer's journey is a key element of your digital marketing Adelaide strategy . The first step in the purchasing process is researching different options and deciding which one suits your needs best. This may involve asking questions about the price, features and benefits of each potential product or service. Next comes researching  Adelaide  digital marketing agency    who offer similar products or services to what you need—this can be done through online reviews or word-of-mouth recommendations (if applicable). After narrowing down, which supplier(s) offers what you require most effectively, determine if there are any gaps in their offering that need filling before moving forward with an order from them.  Optimise and Convert Once you've identified the right lead generation tactics, it's time to optimise your campaigns. The first step is to create a keyword research tool that can help you find out what people are searching for when they're ...

Where Can I Find the Best Digital Marketing Experts?

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  If you’re looking for a  Digital Marketing Melbourne  expert , think about the employees in your office. Are they constantly on their computers? Do they spend a lot of time on social media? Are they talking with customers about their businesses and providing insight into what has worked (or hasn’t)? If so, these people may be good candidates for digital marketing experts. They already know the ins and outs of how to use social media platforms like Instagram or Twitter to grow an audience and expand your reach. They also understand how to use SEO tactics such as keyword research, link building and content creation so that Google reads your website as being relevant to what people search online. Check Their Blogs Check the quality of the blog. Does it have interesting and relevant content? Is it well written, designed and read? Are there enough blog posts from the expert you’re considering working with to make an informed decision about their work? How often are new conte...